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SCUF IS A COLLABORATION BETWEEN SIBLING DESIGN DUO CHARLIE & ROSIE SEKERS.

Charlie, an established product designer with experience in soft goods development, has joined forces with sister Rosie to produce the first in an exciting line of Sustainable, Colourful, Utilitarian & Fashionable bags - designed to look great and last.

The original design for the SCUF 'bag for life' came to being when Rosie returned to her first and long lost love of fashion and design. She enlisted at the London College of Fashion to study pattern cutting, having longed to do so for many years. Charlie, with a keen eye for design, and experience of bringing products to life, loved the aesthetics of the bag. Together they developed the bag into a sustainable product using renewable materials, designed to really last


The simple aim of the SCUF bag is to bypass fast fashion, and to truly endure whilst looking great - and as such the pair have spent the last few months carrying SCUF bags around, filled with many kgs worth of tools, books and bricks, testing the bags to breaking point, to make sure the product does what it says on the tin!